Tata retains title of India’s most valuable brand
New DelhiIndia’s 150-year-old multinational conglomerate Tata Group has become the country’s most valuable brand in the Brand Finance India 100 2022 report. The brand’s value jumped 12% to $24 billion. Tata Consultancy
Services has obtained the title of
India’s Most Valuable Brand in the Computer Services category.
Every year, brand valuation consultancy Brand Finance tests 5,000 of the world’s top brands and publishes around 100 reports, ranking brands across industries and countries.
Not only the conglomerate, but several of its companies also earned a mention in the report. Taj became the strongest Indian brand, jewelry brand Tanishq was the 8th strongest Indian brand. The steel company of the Tata Group won the title of India’s most valuable brand in the mining and metals category.
Tata Communications has become India’s 4th most valuable telecommunications brand; Tata Motors 5th most valuable Indian car brand; Tata Consumer Products India’s 4th most valuable food and beverage brand. Additionally, two of the group’s insurance companies – Tata AIA Life Insurance and Tata AIG Insurance – were also named in the report.
“We are delighted to retain the title of India’s most valuable brand in the Brand Finance India 100 2022 report. Here’s to being #1 for our customers, always,” the group shared on Twitter on Saturday.
Recently, the group announced that its steel company Tata Steel had become the first company in the country to open up grassroots mining operations to the transgender community. “Tata Steel has integrated transgender people as heavy earth-moving machinery operators (HEMMs) and apprentice crane operators into its mines,” the steel giant announced on social media on Wednesday.
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Tata Steel added that integrating transgender employees is part of their efforts to enable a diverse and inclusive working culture. “When we say we’re creating space for everyone, we mean it. @TataSteel has onboarded transgender people as Heavy Machinery Operators (HEMM) and apprentice crane operators in its mines,” Tata Group tweeted on June 1.
